Visual‑First AI Agents Win on Comprehension, Memory, and Trust If you’ve ever remembered a product image but forgotten its description, you’ve experienced the Picture Superiority Effect (PSE)—the well‑documented phenomenon that people remember pictures better than words. In UX and AI … Read More
Author Archives: tareknegm
From Deterministic UX to Cognitive CX
For decades, customer experience (CX) design was built around deterministic interfaces: menus, scripted decision trees, and rigid workflows. These models operated like finite state machines, where every possible path was predefined. Conversation design in this paradigm meant creating predictable dialogue … Read More